Council planning record

Display of internally illuminated sequential advertisements capable of static and dynamic content display with automatic rotation of images.

Bus Shelter, Pavement Outside 250-252 Goswell Road, London, EC1V 7RE

FINAL DECISIONReference: P2026/1364/ADVLondon Borough of Islington

Last published check: 30 Sept 2026, 11:37. Check the council record for more recent changes.

Application location

Bus Shelter, Pavement Outside 250-252 Goswell Road, London, EC1V 7RE

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Application summary

Status
FINAL DECISION
Application type
Advertisement Consent
Received
27 May 2026
Validated
18 Jun 2026
Determination deadline
6 Aug 2026
Local authority
London Borough of Islington

Application overview

Display of internally illuminated sequential advertisements capable of static and dynamic content display with automatic rotation of images.

Proposal details

Reference
P2026/1364/ADV
Alternative references
PP-14965226
Ward
St Peter's & Canalside
Agent
Mr Martin Stephens
UPRN
10008979903

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Documents 10 of 10

DocumentPublishedAction
Application Form (Redacted)Application Form27 May 2026View
Advert Suggested ConditionsSupporting Documentation27 May 2026View
Advert Technical SpecificationsSupporting Documentation27 May 2026View
Covering LetterSupporting Documentation27 May 2026View
TFL Support LetterSupporting Documentation27 May 2026View
Drawings PackDrawing Submission27 May 2026View
Sustainable Design & Construction StatementSupporting Documentation12 Jun 2026View
Existing and Proposed ElevationsDrawing Submission18 Jun 2026View
DELEGATED REPORTDelegated Report3 Aug 2026View
DN FINALDecision Notice Final3 Aug 2026View

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Application timeline

Council milestones and published deadlines. A deadline passing does not confirm a decision.

  1. Application date

    Published milestoneCouncil source
  2. Received date

    Published milestoneCouncil source
  3. Registration date

    Published milestoneCouncil source
  4. Valid date

    Published milestoneCouncil source
  5. Press notice start date

    Published milestoneCouncil source
  6. Site notice date

    Published milestoneCouncil source
  7. Consultation expiry date

    Past published deadline

    A published target or deadline. It does not confirm an outcome.

    Council source
  8. Statutory expiry date

    Past published deadline

    A published target or deadline. It does not confirm an outcome.

    Council source
  9. Publicity end date

    Past published deadline

    A published target or deadline. It does not confirm an outcome.

    Council source
  10. Site notice end date

    Past published deadline

    A published target or deadline. It does not confirm an outcome.

    Council source
  11. Dispatch date

    Published milestoneCouncil source
  12. Decision date

    Published milestoneCouncil source
  13. Decision due date

    Past published deadline

    A published target or deadline. It does not confirm an outcome.

    Council source

Decision & conditions

Approve with conditions
DN FINAL
Planning conditions
  1. STANDARD ADVERTISEMENT CONDITION (COMPLIANCE): Any advertisement displayed and any site used for the display of advertisements, shall be maintained in a clean and tidy condition to the reasonable satisfaction of the Local Planning Authority. Any structure or hoarding erected or used principally for the purpose of displaying advertisements shall be maintained in a safe condition. Where an advertisement is required under these Regulations to be removed, the removal shall be carried out to the reasonable satisfaction of the Local Planning Authority. No advertisement is to be displayed without permission of the owner of the site or any other people with an interest in the site entitled to grant permission. No advertisement shall be sited or displayed so as to obscure, or hinder the ready interpretation of any road traffic sign, railway signal or aid to navigation by water or air, or so as otherwise to render hazardous the use of any highway, railway, waterway (including any coastal waters) or aerodrome (civil or military).
  2. ADVERTISEMENT ILLUMINATION INTENSITY (COMPLIANCE): The illumination of the advertisement displays shall not exceed a maximum steady brightness of 2500 candelas per square metre during daylight hours and 300 candelas per quare metre during hours of darkness. At all times the illumination shall be below the limits set by the Institute of Lighting Professionals (ILP) publication: 'The Brightness of Illuminated Advertisements including digital displays.' The advertisement displays shall be carried out strictly in accordance with the details so approved and shall be maintained as such thereafter. REASON: In the interests of visual amenity and highway safety.
  3. DISPLAY TIME (COMPLIANCE): The minimum display time for each piece of content on the digital display screens shall be 10 seconds. The interval between each piece of content on the digital display screens shall take place over a period no greater than one second. The complete screen shall change with no visual effects between displays, and the display shall include a mechanism to freeze the image in the event of a malfunction. REASON: In the interests of visual amenity and highway safety.
  4. SPECIAL EFFECTS (COMPLIANCE): There shall be no special effects (including noise, smell, smoke, animation, exposed cold cathode tubing, flashing, scrolling, three dimensional, intermittent or video elements) of any kind during the time that any message is displayed. REASON: In the interests of visual amenity and highway safety.
  5. HIGHWAYS: All vehicles associated with the installation and maintenance of the adverts must only park/stop at permitted locations and within the time periods permitted by existing on-street restrictions. The footway and carriage of Goswell Road should not be blocked during the installation works and any temporary obstructions should be kept to a minimum and should not encroach on the clear space needed to provide safe passage for pedestrians, obstruct the flow of traffic on Goswell Road or obstruct waiting bus passengers or bus services.
  6. 0119/0251 - Site Plan & Images, A02310/01 (Type A) – Existing & Proposed Elevations, Advert Technical Specifications (Appendix A) prepared by Transport for London (undated), Sustainable Design & Construction Statement prepared by JCDecaux (dated 08/06/2026), Covering Letter prepared by JCDecaux (dated 26/05/2026), Covering Letter prepared by Transport for London (dated 26/05/2026).
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