Display of various illuminated and non-illuminated signage.

1. 1. No advertisement is to be displayed without the permission of the owner of the site or any other person with an interest in the site entitled to grant permission. REASON: In accordance with the requirements of Schedule 2 of the Town and Country Planning (Control of Advertisements) (England) Regulations 2007 (as amended). 2. No advertisement shall be sited or displayed so as to: a) Endanger persons using any highway, railway, waterway, dock, harbour or aerodrome (civil or military); b) Obscure or hinder the ready interpretation of any traffic sign, railway signal or aid to navigation by water or air; or c) Hinder the operation of any device used for the purpose of security or surveillance or for measuring the speed of any vehicle. REASON: In accordance with the requirements of Schedule 2 of the Town and Country Planning (Control of Advertisements) (England) Regulations 2007 (as amended). 3. Any advertisement displayed and any site used for the display of advertisements, shall be maintained in a condition that does not impair the visual amenity of the site. REASON: In accordance with the requirements of Schedule 2 of the Town and Country Planning (Control of Advertisements) (England) Regulations 2007 (as amended).. 4. Any structure or hoarding erected or used principally for the purpose of displaying advertisements shall be maintained in a condition that does not endanger the public. REASON: In accordance with the requirements of Schedule 2 of the Town and Country Planning (Control of Advertisements) (England) Regulations 2007 (as amended). 5. Where an advertisement is required to be removed under the Town and Country Planning (Control of Advertisements) (England) Regulations 2007, the site shall be left in a condition that does not endanger the public or impair visual amenity (as amended). REASON: In accordance with the requirements of Schedule 2 of the Town and Country Planning (Control of Advertisements) (England) Regulations (as amended) 6. This consent shall remain valid for a period of 5 years from the date hereof. REASON: To comply with the requirements of article 2 of Appendix A of the Town and Country Planning (Control of Advertisements) (England) Regulations 2007 (as amended) or any provision equivalent to that regulation in any statutory instrument revoking and re-enacting those regulations, or any provision equivalent to that regulation in any statutory instrument revoking and re-enacting those regulations. 7. The maximum luminance of any portion of the sign face(s) hereby approved shall not exceed 250 candelas per square metre. REASON: To protect the visual and residential amenities of the area, together with highway safety in accordance with Policy DLP83 Control of Advertisements of the Dudley Local Plan. 8. The sign hereby approved shall not be illuminated by intermittent or flashing lighting. REASON: To protect the visual and residential amenities of the area, together with highway safety in accordance Policy DLP83 Control of Advertisements of the Dudley Local Plan. 9. The display hereby permitted shall be carried out in accordance with the following approved plans: Location Plan Titled Castle View DY1 4RJ;Existing Site Elevations Page 1 dated 30/06/26; Existing Site Elevations Page 2 dated 30/06/26; Proposed Site Elevations Page 3 dated 30/06/26; Proposed Site Elevations Page 4 dated 30/06/26; Proposed Totem Sign 1 Elevations Page 5 dated 30/06/26; Proposed Signs 2 and 3 Elevations Page 6 dated 30/06/26; Proposed Signs 4 and 5 Elevations Page 7 dated 30/06/26; Proposed Signs 6 and 7 Elevations Page 8 dated 30/06/26; Proposed Signs 9 and 11 Elevations Page 9 dated 30/06/26; Proposed Signs 12 and 13 Elevations Page 10 dated 30/06/26; Proposed Signs 14,16a, 16b and 17 Elevations Page 11 dated 30/06/26; Proposed Site Layout Plan Page 12 dated 30/06/26; Location Plan Page No. 13 dated 30/06/26; REASON: For the avoidance of doubt and in the interests of proper planning.

No related records were published in this section.