Council planning record

Installation of internally illuminated digital advertisement

Land Adjoining 103 Avon Road, Cannock, Staffordshire WS11 1LF

Registered application. Delegated.Reference: CH/26/076Cannock Chase District Council

Last published check: 4 Oct 2026, 13:11. Check the council record for more recent changes.

Application location

Land Adjoining 103 Avon Road, Cannock, Staffordshire WS11 1LF

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Application summary

Status
Registered application. Delegated.
Application type
Advertisement Application
Received
4 Mar 2026
Validated
6 Mar 2026
Determination deadline
29 Apr 2026
Local authority
Cannock Chase District Council

Application overview

Installation of internally illuminated digital advertisement

Proposal details

Reference
CH/26/076
Alternative references
PP-14739413_C
Ward
Cannock Longford & Bridgtown
Agent
Brett Lord
UPRN
100031614586

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Documents 14 of 14

DocumentPublishedAction
Planning statementPSUPPSTANot publishedView
Overexposure & Glare EvaluationPSUPINFONot publishedView
Proposed & Existing PhotographsPPHOTONot publishedView
Approved 29.4.26 - Street Hub location detailsPAPPDWGNot publishedView
Approved 29.4.26 - Proposed plans & elevationsPAPPDWGNot publishedView
Existing plans & elevationsPPLANNot publishedView
Approved 29.4.26 - location planPAPPDWGNot publishedView
Approved 29.4.26 - Advertisement DimensionsPAPPDWGNot publishedView
Anti-Social Management PlanPSUPINFONot publishedView
Product StatementPSUPPSTANot publishedView
Application Form - Without Personal DataPAPPFRMNot publishedView
Highways CommentsPCONSULT24 Mar 2026View
Officer ReportPOFFREP29 Apr 2026View
Decision NoticePDECNOT29 Apr 2026View

Documents open on the council website. Browse council documents if a link has changed.

Application timeline

Council milestones and published deadlines. A deadline passing does not confirm a decision.

  1. Application date

    Published milestoneCouncil source
  2. Received date

    Published milestoneCouncil source
  3. Registration date

    Published milestoneCouncil source
  4. Valid date

    Published milestoneCouncil source
  5. Press notice start date

    Published milestoneCouncil source
  6. Site notice date

    Published milestoneCouncil source
  7. Publicity end date

    Past published deadline

    A published target or deadline. It does not confirm an outcome.

    Council source
  8. Site notice end date

    Past published deadline

    A published target or deadline. It does not confirm an outcome.

    Council source
  9. Dispatch date

    Published milestoneCouncil source
  10. Decision date

    Published milestoneCouncil source
  11. Decision due date

    Past published deadline

    A published target or deadline. It does not confirm an outcome.

    Council source

Decision & conditions

Advert-Grant with Conditions
Decision Notice
Planning conditions
  1. The consent is for a period of five years from the date of this decision. Reason To comply with the requirements of Regulation 14 of the Town and Country Planning (Control of Advertisements) Regulations (England) 2007.
  2. Any structure or hoarding erected or used principally for the purpose of displaying advertisements shall be maintained in a safe condition. Reason To comply with the requirements of Regulation 14 of the Town and Country Planning (Control of Advertisements) Regulations (England) 2007.
  3. The intensity of the illumination of the two digital display screens shall not exceed 3000 candelas per square metre (cd/m2) during the day and 600 candelas per square metre (cd/m2) during the hours of darkness in line with the maximum permitted recommended luminance as set out by 'The Institute of Lighting Professional's 'Professional Lighting Guide 05: The Brightness of Illuminated Advertisements'. Reason To ensure that the brightness of the advertisement does not have an adverse effect on the amenities of the area and to avoid distraction and confusion to drivers on the adjoining highway.
  4. The development hereby permitted shall be carried out in accordance with the following approved plans: • AVONRD.LIB.XX.XX.DR.A.1000.D5 Site Location Plan • DRS-14C-SKETCH • AVONRD.LIB.XX.XX.DR.A.3200.D5 Proposed Plans • Street Hub Dimensions Reason For the avoidance of doubt and in the interests of proper planning.
  5. The applicant is required to take responsibility for the fixtures and fittings associated with the signs and be liable for future maintenance and any claims made relating to them.
  6. In accordance with paragraph 38 of the National Planning Policy Framework the Local Planning Authority has worked with the applicant in a positive and proactive manner to approve the proposed development, which accords with the Local Plan and the National Planning Policy Framework.
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